Your first store

A site is a store: its pages, products, orders, customers, settings and domain. One account holds as many as you like, and they are completely separate from one another — an agency running five clients has five sites.

Create a site

On the Sites dashboard, press New site. The dialog asks for two things:

Site name — what you read on the site card and in the sidebar. Changeable at any time.

Site address — the slug, e.g. my-store. It is derived from the name you type and you can edit it. Use lowercase letters, numbers and hyphens only; anything else and the dialog says so. If you already have a site at that address, it says that too, rather than waiting for you to press the button.

Press Create & open and you go straight into the new site's editor.

This address is not your domain yet. It is how the platform names the site. Attaching a real domain is its own job: Your own domain.

Two places, and they are different

Worth learning immediately, because almost every guide from here on starts with "go to one of these".

The editor (/editor/{site}) is where you build pages. Canvas, elements, drag and drop, styling, publishing. See The editor window.

Manage (/manage/{site}) is where you run the store. Orders, products, customers, discounts, blog, team, domain, settings. Its sidebar is grouped: Overview, Store, Marketing & sales, Settings.

You move between them at any time — the editor's rail has Manage store, and Manage has Edit site.

What a site card does

Each site on the dashboard is a card, with a screenshot of its homepage and when it was last edited. Its menu holds:

Item	What it does
Manage	Opens /manage/{site}
Open editor	Opens /editor/{site}
View live site	Opens the published site in a new tab
Duplicate	Copies the site into a new one — see below
Rename	Changes the display name
Export	Downloads the site as a file
Delete	Deletes the site

Duplicating does not copy everything

The duplicate dialog lists exactly what does not come with the copy, and the list is deliberate:

• Orders
• Customers
• The custom domain
• The team (site members)

Put another way, a copy carries the design and catalogue, not the trading history. That is precisely what you want when using a finished store as the mould for the next one — and precisely what you do not want if one client's orders wander into another client's site.

Duplication runs in the background and reports progress part by part; a large site takes a few minutes.

The "Maintenance" badge

If a card shows a Maintenance badge, that site's storefront is offline — visitors see a maintenance page. Turn it off in that site's Settings.

Next

A new site already has an empty homepage. Building it is next: The editor window explains everything you are looking at before you drag the first element.